Drops

OOH OOH LISTEN UP 🐒🚨 This is where the limited runs live: numbered drops of 2 to 3 new designs every few weeks, made in genuinely small batches, and when they are gone they are gone forever (no cap, we never restock a numbered drop). Drop 001 is the launch itself. Join the troop email list for 24-hour early access before every drop. 🧢🍌

That's Cap works in numbered drops: small production runs of embroidered caps and woven socks, released together, replaced rather than restocked. When a design from a drop sells out it is gone, which is not a marketing device so much as a warehouse fact. Drop 001 is the full current range: seven dad caps, four trucker caps, and seven pairs of novelty socks, all designed in Melbourne.

Buying from a drop means nobody at the barbecue has your cap, and it means waiting is a strategy with a known failure rate. Shipping is $9.95 flat Australia-wide, free over $80, and everything carries the 30-day No-Cap Guarantee. The next drop is decided partly by what sells and partly by what makes the monkey laugh.